Who we are

Our website address is: https://effifit.com.

What personal data we collect and why we collect it

Comments

When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Media

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact forms

We use contact forms from Mailchimp (https://mailchimp.com/legal/privacy/) and Leadpages (https://www.leadpages.net/legal) to gather emails to send fitness tips, information, and marketing materials about the programs and services that EffiFit LLC provides. You opt-in on our pages by subscribing to our list or signing up for an email freebie (such as a workout, meal planner, or healthy lifestyle guide).

Cookies

If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

To enhance your experience on our sites, many of our web pages use “cookies”. Cookies are small text files that we place in your computer’s browser to store your preferences. Cookies, by themselves, do not tell us your email address or other personal information unless you choose to provide this information to us by, for example, registering at one of our sites. Once you choose to provide a web page with personal information, this information may be linked to the data stored in the cookie. A cookie is like an identification card. It is unique to your computer and can only be read by the server that gave it to you. We use cookies to understand site usage and to improve the content and offerings on our sites. For example, we may use cookies to personalize your experience on our web pages (e.g. to recognise you by name when you return to our site). We also may use cookies to offer you products and services. Cookies save you time as they help us to remember who you are. Cookies help us to be more efficient. We can learn about what content is important to you and what is not. We can revise or remove web pages that are not of interest and focus our energies on content you want. If you want to control which cookies you accept. You can configure your browser to accept all cookies or to alert you every time a cookie is offered by a website’s server. Most browsers automatically accept cookies. You can set your browser option so that you will not receive cookies and you can also delete existing cookies from your browser. You may find that some parts of the site will not function properly if you have refused cookies. Please be aware that if you do not configure your browser you will accept cookies provided by this website. How to see cookies that you have accepted. You can configure your browser to accept all cookies or to alert you every time a cookie is offered by a website’s server. We may also use small pieces of software code called “web beacons” or “clear gifs” to collect anonymous and aggregate advertising matrix, such as counting page views, promotion views, or advertising responses. A web beacon is an electronic image, called a single-pixel or clear GIF. Web beacons can recognise certain types of information on users computer, such as a user’s Cookie number, time and date of a page view, and description of the page where the web beacon is placed. You may render some web beacons unusable if you choose to reject their associated cookies. These web beacons may be use to deliver cookies that conform with our Cookie Policy.

We use Google Analytics and Facebook pixels (https://www.facebook.com/policies/cookies/) to track traffic to our site that we may use for marketing purposes (re-targeting ads to our programs and services).

Third party vendors, including Google, use cookies to serve ads based on a user’s prior visits to your website.Google’s use of the DoubleClick cookie enables it and its partners to serve ads to your users based on their visit to your sites and/or other sites on the internet.

Users may opt out of the use of the DoubleClick cookie for interest-based advertising by visiting Ad Settings. (Alternatively, you can direct users to opt out of a third-party vendor’s use of cookies for interest-based advertising by visiting aboutads.info).

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.

To collect payment for programs and services, we use PayPal for payment processing. Here is their privacy policy: https://www.paypal.com/us/webapps/mpp/ua/privacy-full.

Analytics

We use Google Analytics and Facebook pixels (https://www.facebook.com/policies/cookies/) to track traffic to our site that we may use for marketing purposes (re-targeting ads to our programs and services).

Third party vendors, including Google, use cookies to serve ads based on a user’s prior visits to your website.Google’s use of the DoubleClick cookie enables it and its partners to serve ads to your users based on their visit to your sites and/or other sites on the internet.

Users may opt out of the use of the DoubleClick cookie for interest-based advertising by visiting Ad Settings. (Alternatively, you can direct users to opt out of a third-party vendor’s use of cookies for interest-based advertising by visiting aboutads.info).

Who we share your data with

When you submit a subscribe form, we use Mailchimp to process your information. We only collect name and email address. https://mailchimp.com/legal/privacy/

When you purchase a program, PayPal does our payment processing. https://www.paypal.com/us/webapps/mpp/ua/privacy-full

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where we send your data

Visitor comments may be checked through an automated spam detection service.

Contact information

atim@effifit.com